Guidance for content creators fundraising for Great Ormond Street Hospital Charity

Who we are

We are Great Ormond Street Hospital Charity (GOSH Charity). We stop at nothing to help give seriously ill children childhoods that are fuller, funner and longer. Together with supporters and fundraisers like you, we fund groundbreaking research, cutting-edge medical equipment and the building and refurbishment of child-centered facilities to help save more young lives, and essential support services that help save childhoods too.

Together, we help Great Ormond Street Hospital (GOSH) go above and beyond for seriously ill children. We enable kinder and better treatments, bringing hope for children with the rarest and most complex illnesses and making hospital a little bit easier and a lot more fun for the thousands of children who are treated here every year.

Fundraising for GOSH Charity

Gaming, streaming and content creation can be a brilliant way to raise money to help support the seriously ill children and young people who are treated at GOSH. In fundraising for us, you support our mission to help give seriously ill children childhoods that are fuller, funner and longer.

To ensure an enjoyable and safe experience while fundraising for GOSH Charity, we ask that you follow these guidelines to keep you, your viewers and our community safe online.

Why have we made these guidelines?

Keeping you, our supporters, your community, and the patients and families connected to GOSH safe is important to us. As a children’s charity, protecting and safeguarding children is at the heart of what we do. Our guidelines exist to keep you and our community safe when broadcasting. This means we ask that you agree to the following guidelines before starting your fundraising.

Our guidelines

Only participate if you are 18 years old or over

You must be 18 years old or over to register for any GOSH Charity online activity.

Uphold our values

At GOSH Charity, we strive to treat everyone with fairness, respect, tact and dignity. This includes GOSH patients and their families, our supporters, volunteers and anybody else involved in fundraising for the charity. We expect anyone involved in fundraising for GOSH Charity, or anyone representing the GOSH Charity brand, to uphold these values too, and to agree not to bring GOSH Charity’s reputation into disrepute. This means that you are committing to not using or promoting language or content that is discriminatory or harmful in any way.

Keep safe online

Remember not to share any personal information such as your address, email address, phone number or any financial details. Direct all fundraising for GOSH Charity to your official fundraising page. Please report any inappropriate behaviour (here is advice from Twitch, YouTube, TikTok, X and Meta on how to report this kind of behaviour).

The dos and don'ts of fundraising for GOSH Charity

Prioritise your well-being

Ensure you take regular breaks, stay hydrated and take time to go outside during your fundraising activity.

Clearly label any broadcasts as 18+ if required

When fundraising for GOSH Charity, please do not share, stream or broadcast content, including content from games, which is of an excessively violent or sexual nature or includes grossly offensive activity. If you decide to play, stream or broadcast a game which is intended for those aged 18 and over, please ensure this is clearly labelled on your stream.

Use content warnings

Inclusivity is important to us at GOSH Charity. To ensure that those who engage in your activity feel comfortable with the content being shown, please include content warnings if your stream or game is for a mature audience.

Have fun!

Fundraising should be an enjoyable experience. If at any point you feel stressed or annoyed, take a break.

What if I don’t agree with your guidelines?

Keeping our supporters, and the children and families connected to GOSH, safe is our priority. If you feel like you cannot accept the conditions stated in our guidelines, we encourage you to consider if there may be another way you could support us beyond gaming and streaming.

A bit more about our values

We care

We treat our supporters with respect, honesty and integrity, and uphold the highest standards in all fundraising practices. We share patient and family stories with dignity and informed consent, respecting privacy and legal standards. We abide by your wishes on how we use any personal data and information.

We are courageous

We commit to continuous improvement, welcoming feedback and addressing complaints seriously. We champion diversity, equality and inclusion, challenging behaviours that do not reflect our values.

We are curious

We will show you how impactful your support is. Our annual impact report showcases the difference your support makes in helping the children and families, from the UK and beyond, who come to GOSH for treatment for rare and complex conditions.

By partnering with GOSH Charity, we expect you to have read and agreed to follow these guidelines. They do not replace your platform’s policies and guidelines.

Thank you for your support and commitment to GOSH Charity! We are so excited to be partnering with you.

Have fun!

Additional resources